Gumroad Earnings in 2025: Views, Sales, and Income Report

Selling digital products on Gumroad is one of my favorite online side hustles. I love this digital income model mainly because I create these products once and sell them forever — no physical inventory, no shipping, and almost $0 upfront investment!

Here is the honest truth: I don’t make a lot from these digital products, mainly because most of them are freebies. Secondly, I don’t create these on a consistent basis and don’t promote them often.

With that said, let’s see how much I made during 2025 from my digital products on Gumroad…

Total Gumroad Views, Sales, and Earnings

Let’s break down my Gumroad stats in terms of views, sales, and earnings.

Total Product Views

During 2025, from January through December, my digital products received a total of 7,068 views. If I divide this by 12, the average monthly views come down to approximately 236.

Total Product Sales

From those 7,068 page views, my digital products generated 609 sales in total, which roughly equals 51 sales per month and 1.70 sales a day.

Total Income

These 609 sales made me a total of just over $304 in passive income. As most of my products are freebies, the total income is much lower when compared to total sales.

I have been making $25/month on average, which I believe is pretty good, considering the fact that I didn’t touch these products and spent almost $0 on advertising.

👉 Want to create and sell digital products fast? I put together a 50-page PDF guide sharing everything I have learned so far; it’s super practical, and people are loving it. I call it The 1-Hour Gumroad Guide; you can learn more about it here.

My Top 5 Traffic Sources

Below is the breakdown of my top traffic sources for selling digital products, in terms of views, sales, and revenue.

#1 — Direct, Email, IM

Direct/Email remained the number one traffic source for me during 2025. I have a couple of email lists (small ones), and I occasionally add links to my Gumroad products in my newsletters. I remember when I launched one of my paid products, The 1-Hour Gumroad Guide, I sent multiple emails to share the early bird discount.

My Gumroad products got a total of 2,156 views, 107 sales, and made me $133.59 via email.

#2 — Medium

This platform (Medium) was the second-best traffic source for me in terms of total sales and income. I got 236 views, 19 sales, and a total of $55.18 in revenue from Medium. I’m quite happy with these results, as I only created a couple of stories/posts about my latest products.

#3 — long.sweet.pub

My third-best traffic and earning source for Gumroad was long.sweet.pub, a Medium publication (one of the best ones for me so far).

This brought me 401 product views, 7 sales, and $39.59 in passive income. These results are from my Medium articles that I submitted to the long sweet publication.

#4 — Gumroad

Recommended by Gumroad, aka Gumroad Discover, sent 1,042 views to my product pages, resulting in 121 sales and $21.80 in income.

Most of the sales from Gumroad Discover were free downloads, plus a couple of paid ones.

In addition to Gumroad Discover, my products also received 727 views from my Gumroad store homepage. These 727 views turned into 98 sales and $21.57in income.

#5 — YouTube

I also shared links to my individual products and my store homepage in YouTube video descriptions, which brought me 535 views, 55 sales, and $12.70 in passive income.

So, these were my top 5 traffic sources for getting views, sales, and earning money from my digital products on Gumroad.

My Top 3 Locations

Now let’s talk about the top geographic locations where I got the most views, sales, and money.

#1 — United States

From the United States, my digital products got 2,417 views, 288 sales, and $201.35 in earnings. In this way, I made over 67% of my total earnings from the United States alone.

#2 — United Kingdom

My second top location in terms of sales and revenue was the United Kingdom. Even though my products got only 115 views, I still made 27 product sales and earned $24.

#3 — United Arab Emirates

In the United Arab Emirates, my Gumroad products got 24 views, resulting in 8 sales and $19.18 in total income. So, the UAE remained the third-best traffic and revenue location for me during 2025.

In addition to these top 3 locations, I also got views from all around the world, including India, Tanzania, Guam, the Netherlands, Nigeria, and Spain.

To Conclude

In conclusion, 2025 was a good year for me in terms of views and income. Even though the amount is small, it still counts.

Making around $25/month helped cover some of my monthly expenses, including web hosting, with almost no effort.

If you’re a beginner and want to learn the process of creating and selling digital products on Gumroad, you can check out my 1-Hour Gumroad Guide. I’ve kept it super practical and beginner-friendly.

That’s all from me today! Talk soon,

Subha

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